Regenerative Tourism case study
G Adventures: Trees for Days
G Adventures mission is to give people the most immersive travel experience possible, and to help change the world in the process, which is how the Trees for Days initiative was created. They partnered with Reforest to deliver to their customers the positive impact of trees grown on their behalf in a highly engaging and personalised way. This program launched with 17 global projects that each deliver substantial benefits to the environment as well as the local communities.
Value-add marketing case study
Flight Centre: Planting for the Planet
Flight Centre wanted to enhance value, convenience and peace of mind for their customers in one product bundle. Included in this bundle, they wanted to plant trees in projects nearby to their global customer base in their Planting for the Planet initiative. Through Reforest, they were able to connect with four diverse projects that supported different environmental and social causes.
Post-purchase customer delight case study
Zurich: Customer Campaign
Zurich wanted to reflect their commitment to sustainability with their customers and engage them with a “plant a tree” campaign for each new insurance policy. With the help of Reforest, Zurich was able to enhance their post-purchase experience with a successful email campaign that saw high levels of customer engagement.
Destination marketing partnership case study
Visit Sunshine Coast: Sustainability Program
Visit Sunshine Coast partnered with Reforest to create a program that invites local businesses and tourists to give back to local restoration projects within the three biospheres of the Sunshine Coast region. Reforest developed a customised extension of our existing web platform and connected the program to projects partners within the region to support this ongoing destination-wide initiative.
Event exhibitor case study
Zurich: AON Conference
Zurich partnered with Reforest to create a standout booth experience at tradeshows and conferences, aiming to engage attendees with their sustainability efforts. They used the Reforest platform to plant a tree for each booth visitor, allowing people to connect with their own personal tree through links and QR codes.
Event organiser case study
Adelaide Festival 2023
Using Reforest, Adelaide Festival estimated the footprint of their event and also the emissions that would be generated by attendees travelling to the event and staying at nearby accommodations. Event attendees were able to learn more about what the festival was doing to restore their footprint by scanning QR codes at the festival.
